PROJECT SUMMARY
Jazz Fest is a rebranding of the New Orleans Jazz & Heritage Music Festival. These original illustrations were previously intended for a deck of playing cards, but have since been the main focus of this rebranding. The colorful illustrations represent individual genres of jazz. The 'ZZ' motif occurs throughout on every repeated letter, and acts as the main branding component. The 'ZZ' represents the energy and buzzing associated with jazz.
CONTENTS
-WORDMARK
-ICON
-ILLUSTRATIONS
-POSTER SET
-APPLICATIONS
-BILLBOARDS
-BANNERS
-LANYARDS
WORDMARK


ICON


ILLUSTRATIONS








FESTIVAL POSTERS







BILLBOARD ADVERTS


BANNERS

LANYARDS




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